Thu, 28 Oct, 2021
The Asian Football Confederation (AFC) has today signed an agreement with Thailand’s leading broadcaster, Bangkok Broadcasting & TV Co. (BBTV), providing BBTV with the exclusive terrestrial rights to broadcast the AFC’s portfolio of events in Thailand from 2017 to 2020.
The agreement grants BBTV the broadcasting rights in Thailand across 12 of the AFC’s top football competitions. These include FIFA World Cup 2018 Asian Qualifiers, the AFC Asian Cup 2019, the AFC Futsal Club Championships and the AFC Champions League.
“Thailand has a great passion for football”, said AFC General Secretary Dato’ Windsor John. “The AFC wanted to ensure that we reach as many fans as we can, so to continue our long-standing partnership with BBTV was a logical decision. This deal provides another strong affirmation of the ever-growing appeal of the AFC competitions.
“Last year, the AFC Cup recorded a staggering 169 percent increase in cumulative viewers compared to the same event in 2014, while the 2015 AFC Champions League yielded a 30% increase in television viewership from the previous season. These figures underline the huge opportunity to increase fan engagement – not only in Thailand - which is a stated ambition in the AFC’s Vision and Mission.”
Notes to Editors
About the AFC
The AFC has 46 Member Associations and one Associate Member and its headquarters are in Kuala Lumpur, Malaysia. Formed in 1954, the AFC is the governing body for football in Asia. It organises national team and club competitions for both men and women, including the AFC Asian Cup, the AFC Champions League and the AFC Cup. The AFC’s Vision and Mission, launched under the banner of ‘One Asia, One Goal’, sets the target for the AFC to become a leading global football confederation.
http://www.the-AFC.com
About BBTV
Bangkok Broadcasting & T.V. Co., Ltd. (BBTV Channel 7) was established in 1967. It was the first TV station in Southeast Asia to broadcast in colour via PAL system and it has been the most popular channel among Thai viewers since then.
http://www.bbtvthai.com/